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Trade10 Code


Festive Offer: 10% Off 2019 Bikes*

Simply add a 2019 bike to your cart, enter the code online or visit one of our stores and quote the Trade10 code!


With Code Trade10




How it works

To take advantage of this great offer you all you need to do is go to any JE James Cycles Branch quote the discount code once you have selected your 2019 Bike of choice. If you are one of our many mail order customers you can still take advantage of the 10% discount; please enter the Trade10 discount code into the shopping cart.




Terms and Conditions

*‘Trade10’ discount can only be used on 2019 full RRP bike prices. It can not be applied to any already reduced or sale prices. ‘Trade10’ discount can not be used in conjunction with any other promotion or sale. for example ‘Trade10’ discount cannot be used with purchases through any cycle to work schemes and cannot be used with purchases through 0% finance, price match + gift vouchers, reward points or other discount codes. Minimum new bike value £300. Only one (1) ‘Trade in’ per new bike purchase. JE James Cycles reserves the right to withdraw the ‘Trade10’ sale offer at any time. Excludes Whyte Bikes, Cube Bikes and Brompton