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Latest News

22 May, 2020

All-new Diverge heralds new era for gravel!


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18 May, 2020

2020 e-bike range catchup


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26 Feb, 2020

New Levo SL Comp Carbon, Turbo Kenevo & Turbo Levo - FOR HIRE!


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Whyte E-150 S

Whyte E-150 S

It may seem that Whyte are a little late at introducing an e-bike to their range but with the E-150S it would appear that the wait was worth it. So why have Whyte waited so long? On developing the E-150S, Whyte wanted to ensure they released a bike that typified Whyte’s trail handling mountain bikes. To this end the new Bosch Performance Line CX Generation 4 motor plays a major part. Offering torque up to 75Nm gives great acceleration regardless of terrain with maximum drive support up to 340% (that’s 40% more support than the earlier generation CX line. Read More

Fox Speedframe Helmets

Fox Speedframe Helmets

Fox Racing have been producing gear for mountain biking since 1996, following on from their success and expertise gained in the world of motocross over the previous 20 plus years. Their range of MTB and lifestyle clothing and protection is not only vast but technically superb and great looking. Fox want you, the rider, to have the confidence to enjoy your adventures whatever your age, gender or ability. Read More

Specialized Levo SL

Specialized Levo SL

Specialized have done it again! They’ve launched another e-bike. OK it’s not a new model, as the Levo has been around for some time now, but the Levo SL offers a little bit more (or less) depending on how you look at it. Read More

Specialized Kenevo 2020

Specialized Kenevo 2020

The brand new Kenevo 2020 is a bike built for downhill, this much is undisputed with 180mm of suspension front and rear on both models the Kenevo 2020 is built for tackling the trails while descending at speed. What sets the Kenevo apart from other E- bike offerings is the powerful Brose 2.1 motor RX that is custom tuned to this bike. Read More

Specialized Turbo Creo SL

Specialized Turbo Creo SL

For a few years now Specialized have produced quality electric mountain and hybrid bikes. Year on year has seen the motor and battery technology developed to give more efficient power and greater range. The Specialized Turbo bikes now have a new sibling - The Turbo Creo SL. This incredible road e-bike looks and performs as you’d expect a top-end non-electric road bike to perform. As Specialized put it… It’s you, only faster! Read More

E-bikes - A bike for all!

E-bikes - A bike for all!

No matter which bike store you visit you're sure to find an e-bike or two. The rise in popularity of the e-bike over the past few years has grown at a fantastic rate. E-bike frame design, battery and motor design and innovation have all come a long way since the first power-assisted e-bikes. Read More

Haibike XDURO AllTrail 6.0 Flyon

Haibike XDURO AllTrail 6.0 Flyon

At times everybody feels the need to spread their wings and set off into the unknown, and explore off the beaten track. To do that you need to be confident. The new HAIBIKE ALLTRAIL with the FLYON ePERFORMANCE SYSTEM gives you that confidence. With 140mm of travel on the front and Plus tyres, you can rest assured that you will travel in comfort. Read More

JE James Cycles - Parts Market

JE James Cycles - Parts Market

When our purchasing team recently visited a Parts Market, organised by one of the top European bike manufacturers, they went with one intention - acquiring quality parts and accessories that could be offered to our customers at a price well below the RRP. Read More

Bosch Performance Line CX - Gen 4

Bosch Performance Line CX - Gen 4

Bosch arguably the company who really brought E-bikes to the mass market with their motor systems have released a brand new generation of their performance Line CX motors. The Gen 4 motor has a lot to offer over the previous versions and not just in terms of power and size. Although both of those are new features of this new motor. Read More

Specialized Enduro 2020

Specialized Enduro 2020

We are excited to announce the all new Specailized Enduro! Redesigned from the ground up the new Enduro promises to be faster, more stable and smoother over all terrains. Gone is the X-wing frame design of the older Enduro, this frame features the same design as the new Demo 29 frame that is currently dominating on the world cup downhill circuit. Read More

Continental GP5000

Continental GP5000

For many years the Continental GP4000 has been the tyre of choice for competitive cyclists, professional and amateur alike. Incredible grip combined with great rolling resistance and puncture proofing, the GP4000 was worth paying that little bit extra for. It seemed that Continental had found the perfect tyre for road cycling, especially at a competitive level, a tyre that would be unbeatable and very difficult, if not impossible to improve Read More

Ten Skills To Improve Your MTB Riding This Summer

Ten Skills To Improve Your MTB Riding This Summer

Ten Skills To Improve Your MTB Riding This Summer. Manuals are the act of lifting your front wheel off the ground and rolling over obstacles on the back wheel allowing you to roll over objects such as roots while still carrying speed. The difference between a manual and a wheelie is the act of pedalling so you will be using your body weight to propel yourself forward and not your drivetrain. Read More

Car Racks

Car Racks

Now that Spring is here and you look forward to your summer holidays and days away, you might want to give some thought to the best way of taking your, or your family's, bikes with you. Bike racks for cars can be divided into three main categories - roof mounted, boot/hatch-back mounted, or tow-ball mounted. The type of vehicle you own and how many bikes you want to take with you may determine which particular rack you choose. Read More

A Short Guide To Cycling Protection

A Short Guide To Cycling Protection

If you are going to be on board a two wheeled mode of transport capable of hitting speeds of 30 mph or more, depending on your fitness levels and amount of courage, you are going to want some added protection should you hit the floor, tree, rock, gravel or any other surface we find ourselves rolling over as cyclists. Below is a guide to the different types of protection and the benefits to each. Read More

Tifosi Glasses

Tifosi Glasses

Tifosi started out in 2003. In this time they have successfully created an eyewear brand of quality, style, function and just as important, value. Manufacturing glasses for outdoor pursuits including golf and running, they have a strong affinity with cycling and cyclists, who have over the years contributed in creating this trusted brand, being number one in speciality cycling stores. Read More

Fox Introduces The All New Dropframe Helmet 2019

Fox Introduces The All New Dropframe Helmet 2019

Fox have just released a brand new helmet that looks like it will appeal to the Enduro fans or even riders who want maximum protection without going down the full face helmet route. Taking inspiration from what looks like a motor bike trials helmet the all new Fox Dropframe has a massive amount of coverage for the rear and sides of the head. Read More

Don't Wait to Hydrate

Don't Wait to Hydrate

Hydration is vital if you want to make the most of your rides. Whether you're competing or out for a leisure ride, keeping yourself hydrated will ensure you are able to complete your ride with less fatigue. Carrying enough fluid for your ride is important. Hydration packs, bottles or combination of both gives the rider the option of carrying fluid from the start with the ability to top up should you need to. There are hydration tablets and powders to add to water to ensure you not only quench your thirst but properly hydrate and replace your bodies' lost fluids. Read More

Specialized Roubaix 2020

Specialized Roubaix 2020

Specialized have a knack for creating event winning bikes. Their Roubaix has 6 wins to it’s name at the infamous Paris-Roubaix Classic, but not wanting to rest on their laurels they have further developed the Roubaix for the 2020 models. Read More

At Your Service

At Your Service

There are those who keep their bike on the road all through the winter and others who keep their spring/summer bike stored, waiting for the ‘better’ weather and longer days in the saddle. Whichever camp you fall into, you’ll want your bike at its best. Getting your bike into tip-top condition can be challenging. For some the task can be daunting - not knowing what to check, what is worn, what needs replacing etc, etc. Read More

Focus Paralane2 9.8

Focus Paralane2 9.8

When Focus first released the Focus Paralane as an ‘endurance’ road bike, I was lucky enough to travel to Majorca for a weekend of trying out both the Paralane and the Jam2 (electric full suspension mountain bike). Read More

Sunglasses - What You Need To Know

Sunglasses - What You Need To Know

Summer is on the way and the longer nights are here so it is time to put away the lights and reach for the sun cream and sunglasses. Unlike other sunglasses, cycling sunglasses are not just for summer, which is why more often than not you get a selection of lenses in the box. They are not there purely so you can match the lenses to your kit, each lens colour serves a different purpose. Read More

Tired Tyres?

Tired Tyres?

Spring has sprung, the grass is ris’ I wonder where my new tyres is? When the weather becomes more bearable and the clocks have been moved forward (I moved mine to the very front edge of the bookshelf), those who love to cycle love to put in more miles and get out on their bike a little more often. Read More

Cyclone Power Brush Cleaner

Cyclone Power Brush Cleaner

When it comes to cleaning your bike, after a muddy slog on the trails, a soggy commute or general maintenance, there are many cleaning products, including brushes available that offer much. Many people resort to high-pressure washers but these can lead to water damage of bearings and seals if particular care is not taken Read More

Total MTB

Total MTB

Je James Cycles have teamed up with this fantastic company to help support the community that supports us as a business. We are a company run by passionate cyclists who are happy to offer advice, hints or just listen to what is going on in the UK scene. Read More

SRAM Red eTap 12 speed AXS

SRAM Red eTap 12 speed AXS

Over the years we have seen the development of bike gearing go from few gears, to many gears, mechanical shifting to electronic shifting, double chainset, triple chainset and back to single chainset. With chainsets and chainrings manufactured from steel, then aluminium, and carbon. Read More